Case Study : Game Reviews, Israel, Ongoing
- Opportunity
To write comprehensive game reviews for a leading online game site. The project involved writing reviews for more than a hundred popular and upcoming online games. We continue to work on this project as customer adds new games every week.
- About the Project
Our client runs a leading gaming website that is a one stop shop for online games and reviews. The website features a large number of games and provides detailed reviews to the users describing the features and benefits of each game. Our brief was to create the reviews for the various games on the site in such a manner that they would
- be comprehensive and useful for the regular visitors to the site
- help new gamers to choose which games they would like to play
- give a brief overview and idea of the game features
- give tips on how to play the games best
- provide interesting anecdotes and relate experiences to add a personal touch
- Solution
The writers at Pi are well experienced in creating reviews for books, websites and consumer products; but this was a different kind of a challenge. To create top-of-the-line reviews, Pi researchers took the following initiatives.
- Played the games online to get a first hand feel
- Checked other user feedback across the Web
- Went through various other reviews to get unique points of view
- Created a comprehensive feature listing for comparison
- Determined the best ways to play and profit from the games
- Sprinkled the reviews with personal anecdotes to liven them up
The result was extremely detailed reviews, full of vigor and absolutely unlike anything available on the Web. We matched all the required criteria and more, guaranteeing users a unique, useful experience even before they’d started playing the games on our client’s website.